What is GDPR?
- European Union Parliament approved law on 14th April 2016 and declared enforcement date as 25th May 2018.
- GDPR is General Data Protection Regulation is the biggest change in data privacy.
- Actually the key thing of GDPR is to give customer control to their data collected by company.
- You will be surprised to know that if company breach the rules then have to pay 4% of total Global turnover.
- Now Each organization will have Data Protection Officer. And it's standardization of the process across EU.
Key Policis of GDPR:
- Now company can't ask for unnecessary data from customer.
- For Customer(age under 16) a person holding "parental responsibility" must opt in to data collection on their behalf.
- Now Companies have to notify their data protection authority about a data breach within 72 hours of first becoming aware of it.
- Customer will be able to access personal data which is stored by companies and can find out where and for what purpose it is being used.
- And now Customer will also have option of "right to be forgotten".
- Customer will have also right that whoever is controlling your data to erase it and potentially stop third parties processing it.
Why GDPR?
For Customer and Company both have:- Right to be informed
- Right of access
- Right to rectification
- Right to erasure
- Right to object
- Right to restrict processing
- Right to data portability
- Rights in relation to automated decision making and profiling
Benefits of using GDPR?
- More Accurate Data
- Better Decision Making
- Better Data security
- Reduced Maintenance Cost
- Improved Business Reputation
- Minimized security Incident
- Additional care on sensitive data
- Data breaches Regulation
- Customer retention and loyalty
- Increased alignment with evolving technology
In next blog post will focus on Sitecore GDPR...
