Wednesday, 30 May 2018

What is GDPR?

sitecore-gdpr


What is GDPR?

  • European Union Parliament approved law on 14th April 2016 and declared enforcement date as 25th May 2018.
  • GDPR is General Data Protection Regulation is the biggest change in data privacy. 
  • Actually the key thing of GDPR is to give customer control to their data collected by company.
  • You will be surprised to know that if company breach the rules then have to pay 4% of total Global turnover.
  • Now Each organization will have Data Protection Officer. And it's standardization of the process across EU.


Key Policis of GDPR:
  • Now company can't ask for unnecessary data from customer.
  • For Customer(age under 16) a person holding "parental responsibility" must opt in to data collection on their behalf.
  • Now Companies have to notify their data protection authority about a data breach within 72 hours of first becoming aware of it.
  • Customer will be able to access personal data which is stored by companies and can find out where and for what purpose it is being used.
  • And now Customer will also have option of "right to be forgotten".
  • Customer will have also right that whoever is controlling your data to erase it and potentially stop third parties processing it. 


Why GDPR?
For Customer and Company both have:
  • Right to be informed
  • Right of access
  • Right to rectification
  • Right to erasure
  • Right to object
  • Right to restrict processing
  • Right to data portability
  • Rights in relation to automated decision making and profiling


Benefits of using GDPR?

  • More Accurate Data
  • Better Decision Making
  • Better Data security
  • Reduced Maintenance Cost
  • Improved Business Reputation
  • Minimized security Incident
  • Additional care on sensitive data
  • Data breaches Regulation
  • Customer retention and loyalty
  • Increased alignment with evolving technology


In next blog post will focus on Sitecore GDPR...

No comments:

Post a Comment